Our response to the COVID-19 crisis: a letter from our CEO
Let's come together for the children who need us most
Dear Red Nose Day Supporters,
Today, communities are facing an unprecedented danger with COVID-19. During a crisis such as this, we must not forget that it is the vulnerable among us who suffer the most – this is especially true for children living in poverty.
The onset of COVID-19 threatens children, and the organizations supporting them, in an extraordinary way.
Our partners on the frontlines (including those listed below) are already taking immediate action to address this issue. And they are telling us that if we do not act now, the long-term educational, economic, and health effects on children and their families will be catastrophic.
An issue of particular concern is the negative impact of public school closures on low-income families. For millions, the public education system serves as a lifeline by not only providing schooling but also offering essential services such as free or reduced meals, childcare, and extracurricular/afterschool activities – all of which families must now go without.
From today, and throughout our Red Nose Day campaign, we will be directing funds to address the impact of COVID-19 on children living in poverty. We understand the scale and scope of the challenge ahead because every day we support partners fighting on the ground for children in need.
Therefore, we are asking for your ongoing support of Red Nose Day, so that we have the necessary resources to meet the continuously evolving demands of this pandemic.
On behalf of the Red Nose Day team and millions of children around the world who need our help now more than ever, we thank you for your unwavering support.
Let’s come together for the children who need us the most.
Alison Moore, CEO, Comic Relief US